Apple Music vs Spotify : Number Of Total Subscribers

A company may gain or lose its subscribers due to various reasons. It takes years to build customers, but a couple of months are enough to lose almost all of them. Well, this article is not about any looser brand. Spotify and Apple Music both are gaining customers.

Apple Music was launched on June 30, 2015, and now they have over 17-million subscribers. Spotify was founded on April 23, 2006, and it has been over 10 years to be in the music industry. Spotify has over 40-million subscribers. The report includes the subscribers who joined until September 2016.

number-of-spotify-subscribers

Graph: Statista

number-of-spotify-subscribers

Graph: Statista

Apple has managed to get many subscribers in a short period of time because Apple is already known as the world’s top brand, and they didn’t have to face hard time to make their music streaming service popular like many other new companies. Along with the Brand Name, there are some more reasons that are as follows.

Apple Music vs Spotify : Things that get Apple more subscribers

  • Apple Music Offers 3 months Free Trial compared to a month trial with Spotify. After Free trial both charges $9.99/month.
  • Apple Music is available in 115 countries, but Spotify is limited to 59 Countries.

Note : The data includes only paying subscribers. If we talk about the number of total users, Apple Music can never beat Spotify because Spotify also offers a free plan for those who don’t mind ads and limited skips.

After Apple Music Launch, Spotify decreased their Family Plan charges. They had different types of plans with more pricing, but now they offer the same family plan as Apple Music does; $14.99/month for up to 6 members. After the announcement of 50% student discount for Apple Music, Spotify also started offering 50% discount for Spotify Music. So there is no difference in their subscription fee, but if you are in a country where Spotify doesn’t offer its service, there is no need to think twice before choosing Apple Music. You will also get free 3 months trial as a new subscriber, and you are free to cancel if you don’t like the service.

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